Faculty

Eileen Fischer

Eileen Fischer has over 20 years of marketing and strategic planning experience in the consumer goods sector. She began her career at Procter & Gamble in product management. Subsequently, she worked for Pharmaceutical firms in over-the-counter medicine categories. In addition to marketing management responsibilities, she also developed category strategies and best practices marketing and advertising programs. Fischer worked internationally for 10 years, including living in Paris and serving as vice president of marketing for Europe. In that role, she led the efforts to standardize brand communication across the continent and developed training programs for improving marketing communications. Fischer is an adjunct professor at New York University Stern School of Business and Fordham Graduate School of Business. Her classes include advertising and media planning, global marketing and marketing management. Fischer earned her B.S. in industrial management from Purdue University and received her M.B.A. from the University of Maryland, where she was a teaching fellow.

Eileen Fischer teaches Evaluation and Measurement for Marketing and Communications.